BLUE:
Blue is one of the most popular colours among people of all nations and eras. When we look around, we see numerous colours of blue, including blue sky, blue ocean, and even blue eyes. One of the three fundamental hues is blue. On the colour wheel, it is between violet and green. Blues that are popular include royal blue, pastel blue, dark blue, and midnight blue. #0000FF is the hex code for blue.
Blue symbolises both the healing properties of water and the force of stormy waves. It's what separates bodies of land and serves as a symbol of devotion and commitment. Blue, like many other hues, elicits complex and even contradicting reactions in us.
HISTORY:
Some evidence suggests that humans began producing blue pigments some 5,000 years ago. The semi-precious stone Lapis Lazuli, a deep-blue metamorphic rock, for example, was highly valued by the Egyptians. This brilliant blue stone was frequently blended with other substances throughout the Renaissance, leading to the invention of the colour ultramarine, the most costly of all paints. Following that, blue dyes expanded around the world and are now extensively utilised in arts, fashion, and other fields. Instead of blue, the hue was previously labelled and described as wine-dark.
FACTS:
- Blue can also reduce heart rate and body warmth.
- Blue is frequently associated with stability and dependability. Businesses that seek to present a secure image frequently use blue in their advertising and marketing activities.
- Because blue is so popular, it is generally perceived as a non-threatening hue that appears conservative and conventional.
- Many individuals consider blue as their favourite colour, and it is the colour most favoured by men.
- Blue evokes sentiments of peace or tranquillity. It is frequently described as quiet, secure, and organised.
- Blue can also evoke feelings of grief or estrangement. Consider how a painting with a lot of blue, such as those created by Picasso during his "blue era,"
might make you feel lonely, melancholy, or forlorn.
- Blue is frequently used to adorn offices since studies have shown that individuals are more productive in blue environments.
- Blue is a common hue, yet it is also one of the least appealing. Some diet regimens even propose eating your meals on a blue plate. Aside from blueberries and certain plums, blue is rarely seen naturally in food. Furthermore, people are hardwired to avoid harmful foods, and blue colour in food is frequently a symptom of decomposition or poison.
PHYSICAL EFFECT
There's a reason people associate blue with relaxation; it really lowers our heart rates, blood pressure, and even body temperature. Blue can impact the pituitary gland, changing our sleep habits, and it can also reduce our breathing. Memory studies have shown that blue light improves memory, and blue light may even destroy certain germs!
THE POSITIVE ASSOCIATION
The aqua and turquoise seen in Caribbean seas often evoke pleasant emotions, and the blue of police officers' uniforms evokes thoughts of protection, courage, and devotion. Blue is connected with deep insight, spiritual understanding, and tranquil relaxation. Blue is associated with stability, knowledge, and tranquilly in professional settings.
THE NEGATIVE ASSOCIATION
The deep indigo of stormy oceans might have more ominous or terrifying overtones, making us feel restless or terrified of deeply kept secrets. Blue in excess can feel chilly, impersonal, and even unpleasant. Blue is also associated with despair and sadness, and deep blue is a forerunner of night and gloom.
THE BLUE CHAKRA
The hue associated with the Throat chakra, also known as Visuddha. This chakra may be found in the neck. It is interconnected with the throat, neck, hands, and arms. The Throat Chakra governs speech and hearing and promotes spiritual communion. Increasing clairaudience via opening the Throat chakra. Turquoise, aquamarine, lapis, sodalite, quartz, angelite, and aqua aura are gemstones that will benefit the Throat chakra.
BLUE IN BUSINESS
Blue represents trust. It evokes loyalty and honesty, making it an excellent choice for organisations that wish to represent dependability, stability, and calm, such as banking institutions.
The use of different shades of blue in branding and advertising may assist to bring out all of the great features of the colour. Furthermore, it looks to be good for small business owners in terms of creating consumer loyalty.
Because blue is associated with dependability and integrity, blue-painted workspaces might assist build commercial ties. Blue is also associated with calm, responsibility, and relaxation, thus it may increase workplace motivation while also providing a nice and comfortable environment.
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